A new ultrarunning team, Moun10 Ultra strives to diversify the starting line
Moun10 Ultra, a brand diversifying the starting lines of trail races and ultra marathons, announces its 2021 team and upcoming initiatives. The brand actively recruits and sponsors underrepresented runners to diversify the sport — including body, gender and race diversity.
The Moun10 Ultra 2021 team consists of 16 diverse athletes, including 11 Black, Indigenous
and people of color (BIPOC) runners. Eight of the runners are also new to ultra-racing, tackling
their first ultra-marathon alongside the rest of the team on November 20, 2021 at the Dead
Horse Ultra in Moab. Runners represent Colorado, Arizona, New Mexico, Utah, Wisconsin,
Texas, Montana and Oregon.
“Our goal for 2022 is to grow the race team to 50 runners, dependent on this summers’
fundraising efforts, but we are committed to a team of at least 30,” said Bryce Denton, founder
of Moun10 Ultra. “We are looking to partner with brands within the industry that have a
demonstrated commitment to diversity, both in policy and action.”
For 2022, Moun10 Ultra has already placed five native and indigenous runners into the Crazy
Mountain 100 in Montana (July 2022). It has also committed to sponsoring 5 more Apsaalooké
runners for that race, as the race takes place on their native land.
Beyond providing sponsorship fees to get a team to run together, Moun10 Ultra exists to be a
community for runners to feel supported and encouraged. “The original idea for Moun10 Ultra
was just a small race team, but we found there was a true need for this kind of community in
the ultra marathon space,” said Denton. “The conversations our team has ranges from shoes to
packs, nutrition, stretching — you name it — and there have also been some really compelling
and enlightening cultural conversations. The community aspect actually turned into a bigger
selling point for most team members over the monetary race sponsorship.”
For more information about Moun10 Ultra, to apply to join the team, or to become a sponsor,
please visit Moun10Ultra.com.
Founded in March 2021, Moun10 Ultra is a movement focused on diversifying the starting lines
of trail races and ultra marathons. Its race team represents that movement and our brand in an
effort to ensure that diversity, equity and inclusion (DEI) is more practice than acronym. The
brand actively recruits and sponsors underrepresented runners to diversify the sport including
body, gender and race diversity. The current 2021 team consists of 16 diverse athletes. Runners
represent Colorado, Arizona, New Mexico, Utah, Wisconsin, Texas, Montana and Oregon. For
more information, please visit Moun10Ultra.com.